Full Transparency, Always
We believe you deserve to know exactly how this website works and how we make money — with zero hidden agendas.
1 What Is Affiliate Marketing?
Affiliate marketing is a way for content creators to earn a small commission by recommending products they genuinely use and trust. When you click a link on F150 Guide and make a purchase on a partner site, we may receive a percentage of the sale at absolutely no extra cost to you.
💰 Think of it like a referral fee — the retailer pays us a small cut for sending them a customer. You always pay the exact same price you would otherwise.
2 How It Works
Here’s a simple breakdown of what happens when you click an affiliate link on our site:
You Click a Link
You click a recommended product link in one of our articles or reviews.
Cookie Is Set
A tracking cookie records that you came from our site (usually 24 hours).
You Buy Something
If you purchase anything eligible in that window, we earn a commission.
We Get Paid
The retailer pays us a percentage. Your price stays the same — no surcharge, ever.
3 Our Editorial Independence
We are never paid to write positive reviews. Our content recommendations are based exclusively on product quality, real-world performance, and relevance to F-150 owners. Affiliate commissions play zero role in what we recommend or how we rate products.
- We regularly recommend products with no affiliate program at all
- We give honest negative feedback when a product doesn’t perform well
- No brand has ever paid to influence our editorial opinion
- Products are assessed based on specs, owner reviews, and expert knowledge
Our reputation with readers matters far more to us than any commission check.
4 No Extra Cost to You
✅ Using our affiliate links costs you nothing extra. You will always pay the same price — sometimes even less if we link to a promotion or sale. The commission comes entirely from the retailer’s margin, not your wallet.
In fact, using our links is one of the best ways to support this site and help us keep producing free, high-quality content about the Ford F-150.
5 FTC Compliance
We Follow FTC Guidelines
In accordance with the U.S. Federal Trade Commission’s guidelines on endorsements and testimonials (16 CFR Part 255), F150 Guide clearly discloses all material connections — including affiliate relationships — on every page and within relevant articles. Affiliate links are used throughout our content. By using this site, you acknowledge this disclosure.
We also comply with the Amazon Associates Operating Agreement as a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.
6 Questions?
📬 Get in Touch
If you have questions about our affiliate relationships, content recommendations, or editorial process, please visit our Contact Page. We’re happy to be transparent and respond within 2 business days.